Your past ICO mistakes and even lessons learned CANNOT save you in the future because the times are changing and the errors that people would make or have made are very different. What was right in 2017 is no longer right in 2018; what was right in early 2018, is so wrong right now.
Looking at those success stories for good strategies to implement seems like such a good idea, but that’s not going to work. While we can (and should) learn from past mistakes and failures, we cannot expect success just by avoiding them.
For example, let’s consider that…
“Etherecash had many community video promoters, and were successful with $40 million raised, mostly from the Indian market.”
~ Yaroslav Belkin, Ex-CMO of NewsBTC Media Group
Founder & CEO — Belkin Marketing
“Any business is capable of being newsworthy, but reporters have to know about your news to cover your story. That’s why it’s so important to send out press releases. Reporters search for fresh stories every day.”
~ Marla Tabaka, Inc. Magazine Online
With China banning ICOs, South Korea imposing strong regulations, and many ICOs reluctant to promote in the US because of potential regulatory conflicts, India stands out…
Etherecash is a peer-to-peer lending platform with a mission: “To revolutionize the way we lend, buy, and sell and remove the boundaries in the world of finance.”
Etherecash had the mission and the voice — they just lacked any way to communicate that to their audience. With a mess of disorganized social media accounts, a confused email strategy, and no sales funnels, Etherecash was floundering.
For 14 years, Belkin Marketing has brought success to 91+ clients in the blockchain and digital marketing space while respecting the crypto community values.